I am bringing Facebook Fan Friday back, with more power than ever before. Recognizing those who support your efforts is smart business, but it’s more than that. See smart Warrior-Preneurs understand that being on social media isn’t about pushing your stuff AT people, it’s about relationship building.
Therefore I am honoring those that get it! They will not only get the Friday blog post, they will get a 45 minute audio interview! Who better to learn from than people that get what it means to grow a business through people!
This weeks Facebook Fan is June Sockol, the Accessory Maven. June and I have actually known each other for a few years- we met networking in person. I have watched her find her voice and give a voice to others, she is a woman worth knowing! I asked June:
1- one thing that makes you – not your biz unique: I still love building large cities with my own legos (kids still not allowed to touch mine) I am planning to create some purses out of legos this summer, just for fun. 2 – who are your power partners (not clients): power partners are event planners, photographers, vendors at events (this has been an awesome resource for me, I’m not sure what else to call them), website designers (to give advice to designing my website but not do the work) 3- links to your blog and biz website if different: or http://www.facebook.com/AccessoryMaven 4- your favorite thing about running your own biz: My favorite thing about running my own biz is the confidence in myself. I’ve created something entirely myself, all the decisions are mine. To see other women and even men rush into my booth and spend 20 minutes checking everything out, then ask me where my store is or tell me how wonderful my products are, it’s an awesome feeling. 5- what you do: I sell Designer Inspired Purses and accessories to help you organize your handbag at affordable prices. 6- who would you most like to meet ( type of person) that would help you get to the next level: I would like to meet a fashionista, someone who can give me advice on current trends and maybe teach me some things about fashion, what (or who) guides the trends, etc.
Ann M. Evanston is a “Chief Breakthrough Officer” teaching other Business Warriors how to slow down, and find the most unique part of their business that makes them stand out among the crowd. She has been named one of the top marketing consultants by About.com, is a guest blogger for Showcasing Women and takes pride in moving you from “blah, blah, blah” to “BOOM, BOOM. BOOM!”
I know many of you watching have felt this pain, I hope you will share your story of how you handled it in the comments section!
How can we help people, that like me when I was that kid in the store taking the barbie shoes, might not realize they are stealing?
Ann M. Evanston is a “Chief Breakthrough Officer” teaching other Business Warriors how to slow down, and find the most unique part of their business that makes them stand out among the crowd. She has been named one of the top marketing consultants by About.com, is a guest blogger for Showcasing Women and takes pride in moving you from “blah, blah, blah” to “BOOM, BOOM. BOOM!”
So what does your culinary point of view got to do with brand messaging? EVERYTHING! I was watching the Food Network show The Next Food Network Star (yes I love reality TV, I will admit it, I especially like the the shows about getting your business out there! I was inspired to post this Vlog. MANY of my clients struggle with the very question that does not allow these chefs/cooks to have their DREAM of being a Food Network Host! What is your “culinary point of view?”
Challenge yourself to define a clear focused target market- it will improve your blog, it will gather your focus on social media, it will define your expertise! Don’t be generic! Don’t loose your show!
Some of you have a target market that just isn’t sexy-time to really think about who you want to serve. Ask yourself:
1-What am I truly passionate about?
2-What types of people do I love communicating with?
3-Who are my favorite customers right now?
Ann M. Evanston is a “Chief Breakthrough Officer” teaching other Business Warriors how to slow down, and find the most unique part of their business that makes them stand out among the crowd. She has been named one of the top marketing consultants by About.com, is a guest blogger for Showcasing Women and takes pride in moving you from “blah, blah, blah” to “BOOM, BOOM. BOOM!”
I had been chewing on this moment and how to create a Vlog for you and my radio show interview with Bill Browning truly inspired it. This particular morning I was mesmerized by these two boys!
How do you play?
What have you done to create silly in your life?
Where does play come into what you do?
Ann M. Evanston is a “Chief Breakthrough Officer” teaching other Business Warriors how to slow down, and find the most unique part of their business that makes them stand out among the crowd. She has been named one of the top marketing consultants by About.com, is a guest blogger for Showcasing Women and takes pride in moving you from “blah, blah, blah” to “BOOM, BOOM. BOOM!”
Today’s’ Warrior-Preneur question is inspired by my sistah Donna L. Johnson. Thanks Donna for the inspiration! Can you do a good job and be a consistently poor communicator as a entrepreneur?
Lee Lonitz Good question. I think ‘poor communicator’ is relative because many businesses and clients all communicate at different levels and rates. For me, as a fast-moving business my clients definitely want a rapid and direct line to communicate with me. For others, it may not take as much communication (e.g. an occasional update) to create an effective result and do a ‘good job.’ I’d be curious to see what the other Warrior-Preneurs think.
Haley Higginbotham Montgomery Sometimes your effectiveness as a communicator factors into whether or not people BELIEVE you can do a good job. If you don’t present yourself well with communication tools using the basics like correct spelling, good grammar, well-formed thoughts, etc, then it can hinder confidence in your other abilities.
Irene Turner Depends on your job…if you are a paper pusher or computer software geek and communication is not key for your work, yes…but most positions as an entrepreneur you must either promote your business, deal with a client or some act that at some point requires communication…so overall, I’d say no!
Rocky Maddex As an entrepreneur you can be a bad communicator. If you want to be successful though, communication skills are a Key to Success! It’s a skill like any other though and can be learned and improved upon. This does not mean you have to master all forms of communication though, and if you’ve read or listened to Crush It by Gary Vaynerchuck you’ll know what I”m talking about.
Chris Wagner I struggle with this all the time. I get very tongue tied and flustered. I definitely think that good communication skills will propel you to higher levels. It’s all about confidence.
Andrea Nelson Mueller I think you can succeed as a bad communicator if you KNOW that is a weakness for you. You can work your strengths and do a little more to make up for your lack of skills in verbal communication or writing. You can delegate and hire out to a certain degree, too, but you have to know which … See More areas should be delegated. And, overall, if your heart is good that will come through even if you’re not a smooth talker though as Haley said, building belief in you/your business depends largely on how you communicate.
Now you KNOW I have an opinion! Check out the video:
So what do you think? Can you do a good job and be a poor communicator?
Ann M. Evanston is a “Chief Breakthrough Officer” teaching other Business Warriors how to slow down, and find the most unique part of their business that makes them stand out among the crowd. She has been named one of the top marketing consultants by About.com, is a guest blogger for Showcasing Women and takes pride in moving you from “blah, blah, blah” to “BOOM, BOOM. BOOM!”
