I am constantly thinking about how to improve the work I do for my clients. I want them to be full. Well okay, maybe that’s the Italian in me, LOL. But really, I want them satisfied, inspired, challenged. More importantly, and I think it’s my psychology background, I am constantly digging deeper into what makes some people fail, struggle and other soar and succeed.

I am constantly looking at how to train the mind to change your life.

I use many concepts from Napoleon Hill’s book: “Think and Grow Rich” in my work. One thing he repeats continuously is the word desire. I guess it isn’t the word desire, it is the concept of desire. He says in order to achieve the riches we want through our “power” (i.e. “organized knowledge” is power) we MUST have strong desire.

I am sure you are similar to my clients in that when I ask: “Do you have desire?” The answer is ALWAYS yes.

But what is the concept of desire? Do you really have it? Or do you hear the word and just think you have it?

Reality is this: to achieve the success you deserve, DESIRE, strong desire is necessary and required. Napoleon Hill says: “The starting point of all achievement is desire. Keep this constantly in mind. Weak desire brings weak results, just as a small fire makes a small amount of heat.”

I had an epiphany in a small networking MasterMind group I run called “Women, Wine and Wisdom.” It was about desire and what traits it takes to REALLY have it. To have the kind of strong desire Napoleon Hill talks about. The kind that turns your power to riches. Who would think that for $25 and with a glass of wine you could learn so much about yourself and your business, LOL! MasterMind is that process…oh wait, I digress, that’s for another time.

Desire. Strong desire. We NEED it to have the success. Not just the feeling of desire, but embracing the concept of desire through your actions and mindset. I believe there are 5 core concepts you need to develop that desire.

And I am going to share them with you in next week’s blog! Until then, grab a copy of Napoleon Hills book. Reflect on how desire shows up for you every day (or not) and come back to read more about it!