While watching the trick or treaters I was fascinated by a very simple concept behind the day. I realized that Halloween is about two interesting things that when embraced in life, can lead toward success and happiness.

First, Halloween is about dressing up and being whoever you want to be. Think about it! One day every year we allow our children to dress up and be whoever they want to be: scary, feisty, happy, pretty princesses, fairies, villains, superheroes, even freaks!  (ok, on occasion, you get my point!) They get to decide who they want to be. They get to BE whatever they want, and we happily accept who they choose. It is perfectly ok.

Second, Halloween is about asking for what you want. And guess what you actually get it!  You ask for a trick or treat and guess what every single time you ask, you get a trick or a treat.

Imagine if we grew up believing that about life. That we can first we get to be who we want to be and it will be accepted by others that that’s who we are. It will be appreciated in the differences and the diversity. And second that we can ask for what we deserve.

Imagine if in your life you were truly who you want to be. You did not question how or think that you had to dress up and be someone. Imagine if you had no fear about who you are. And imagine if you could ask for what you wanted and get direct honest up front answers. You might not like the “trick or treat” answers (just like you did not always like the candy)! But wouldn’t the world be a better place?

I recently heard several of my over 40 girlfriends say they have embraced these two things, finally in their lives. But I think they are a minority. Have you embraced it? I truly believe this is a critical component of becoming influential, and being your biggest, bestest bad-assery self!! Has it led to greater happiness and success?

Ann M. Evanston is a “Chief Breakthrough Officer” teaching other Business Warriors how to slow down, and find the most unique part of their business that makes them stand out among the crowd. She has been named one of the top marketing consultants by About.com, is a guest blogger for Showcasing Women and takes pride in moving you from “blah, blah, blah” to “BOOM, BOOM. BOOM!”